Talk One – “Preventing Disaster: How To Develop a Cybersecurity Plan In 7 Simple Steps“
Business owners, data professionals, and entrepreneurs will learn a proven 7-step formula to develop a cybersecurity incident response plan without getting stressed out or overwhelmed.
Threats in cyberspace have skyrocketed in recent years. Brute force attacks from automated hacking attempts, keyloggers, ransomware, viruses, malware, email phishing attempts and social engineering attacks are problems that today’s companies must fight back against. With so much corporate and personal information moving online and into the “cloud” there is a very real threat that our data can be stolen, exploited and leveraged against us.
Best case, you recover. Worst case, you go out of business.
Many businesses still do not have a comprehensive cybersecurity plan, and those responsible for business continuity and data security are stressed out, not sure how to start, what threats to look for, or how it will impact their business. Not only that, the risk of non-compliance for certain industries is a critical component to having a recovery plan.
This presentation will cover the 7 main components to creating a cybersecurity plan:
- The Gathering: Compiling & Reviewing Critical Documentation
- Value Your Ass(ets): Avoid Spending More Than They’re Worth
- Cybercriminal Lineup: Assessing Threats
- What Could Happen: Analyzing Risks
- Taking The Process Plunge: Mapping Key Workflows
- Protect Your Ass(ets): Applying Controls
- Bringing It All Together: Creating Your Custom Cybersecurity Plan
Attendee Takeaways:
– They will know what information they will need, how to value assets and assess threats.
– They will know how to react and recover from a cyberattack.
– They will have a blueprint for creating their own cybersecurity plan.
Based on the time allotted to this presentation, I can expand or contract it from an overview of the 7 steps to a comprehensive deep dive into each one of the 7 steps. I am able to do up to a 3 hour/half-day tutorial on this topic, but am equally comfortable squeezing it into a keynote or conference session. Please feel free to reach out to me regarding your interest.
Talk Two – “Harnessing the Power of Generative AI to Enhance Cybersecurity – Pros and Cons“
Generative Artificial Intelligence (GenAI) can be used as a powerful tool for enhancing the cybersecurity of businesses, organizations, and associations. It represents a transformative shift in how security professionals predict, detect, and respond to threats. This technology leverages machine learning models, particularly those based on generative adversarial networks (GANs), to simulate cyber-attacks and defensive strategies. The capability of generative AI to produce new data instances that mimic real-world datasets allows cybersecurity systems to evolve rapidly, adapting to new threats as they emerge. As these AI models undergo training, they become increasingly sophisticated in understanding the nuances of security data, enabling them to identify subtle patterns of malicious activity that might elude traditional detection methods. Now that conversational large language foundational models such as ChatGPT are being used with increasing frequency, generative AI can be harnessed effectively. The potential for GenAI to impact cybersecurity is massive.
Generative AI can help with many business tasks including faster product development, enhanced customer experience, improved employee productivity and much more. Specifically with regard to improving cybersecurity, according to a recent Splunk survey, 91% of respondents siad that they are using GenAI and almost half said it will be a game-changer for their security teams. Generative AI is being used approximately 7% of the time for business continuity purposes, and that percentage is growing. It helps business prepare for cyber criminals malicious use of generative AI for a variety of cyber attacks and fraud including deep fakes and social engineering attacks. Being able to reproduce what possible scenarios employees could face enables organizations to develop controls to mitigate those scenarios.
Additionally, generative AI’s ability to analyze massive amounts of data as in learning and replicating patterns in text, it can also learn from patterns found in cyber threats and vulnerabilities. GenAI allows deeper analysis into that data including faster pattern recognition and the ability to identify potential risks more rapidly. It is in this regard where generative AI really shines in helping secure organizations from cyber attacks. By learning and being trained on vast amounts of historical data, it can then predict future threats and help mitigate them.
This session will take a look into the pros and cons of using generative AI in cybersecurity and discuss the advantages and potential solutions to the many challenges being faced by businesses today.
Attendee Takeaways:
– Attendees will learn how GenAI can boost efficiency, automate security measures and provide in-depth analysis.
– Attendees will learn how GenAI can streamline reporting and synthesize data from its analysis to different audiences.
– Attendees will learn how GenAI is being used by cybercriminals in the areas of phishing, social engineering, deep fakes, malware development, automated hacking and more.
Talk Three – “Cyber Security, Social Engineering Attacks and How To Secure Your Company“
Threats in cyberspace have skyrocketed in recent years. Brute force attacks from automated hacking attempts, keyloggers, ransomware, viruses, malware, email phishing attempts and social engineering attacks are problems that today’s companies must fight back against. With so much corporate and personal information moving online and into the “cloud” there is a very real threat that our data can be stolen, exploited and leveraged against us. Learn the most critical ways your data is under attack, and discover the best defenses to protect your company, your data, your intellectual property, and your brand.
Attendee Takeaways:
– Attendees will learn how to recognize different types of attacks.
– Attendees will learn the best strategies to protect themselves and their companies.
– Attendees will learn how to protect the identity and brand of their company and how to secure its intellectual property from theft.
Talk Four – “The Warrior Mindset: Developing the Mental Tenacity to Break Through Obstacles & Limitations“
Fostering the proper mindset in employees at every level is critical to providing the necessary mental tenacity to overcome daily challenges.
I know this better than most.
As a business owner since 1995, and as a martial arts instructor for over 20 years, much of my professional career has been spent overcoming obstacles – in business, in life, and in the martial arts. I offer you my experience and expertise in being able to impart to your audience specific methods for having the proper attitude and mindset so that they can perform their jobs to the best of their ability…and beyond. Plus I can do it in 60 minutes or less.
Everyone is faced with obstacles in life – it is the ones who have the “Warrior Mindset” that allow them to go though, around, under or over anything between them and their goals. This keynote enables the audience to identify with various traits of the warrior including patience, harmony, fortitude, courage, innovation, respect, discipline, teamwork and focus and learn how to apply them to the challenges they face every day in school, at work, with their relationships and more. It is a very empowering keynote and will leave attendees with a renewed sense of being able to achieve anything they set out to do – in business, in school and in life!
Using a structured and methodical approach, they will discover how the various traits of a warrior can be used to produce a mindset that will allow anyone to overcome life’s daily challenges. These can be harnessed in both a personal and professional setting – at home and at work.
Attendees will understand how to use patience, courage and fortitude to deal with problems. They will discover how to develop the mental tenacity and self-discipline to overcome feeling helpless when faced with seemingly insurmountable odds or difficult problems. This is done through examples and exercises that will leave them empowered and confident when dealing with people and situations that can sometimes appear hopeless as they learn to go over, under, around or through anything…or anyone that stands in between them and the end result they are trying to achieve!
Attendee Takeaways:
– Attendees will discover what the “Warrior Mindset” is and how to develop this “never quit” perspective to challenges.
– Attendees will discover how to apply the traits of the “Warrior Mindset” to the challenges they face every day at work, and every day at home.
– Attendees will leave this presentation with a renewed sense of being able to achieve anything they set out to accomplish in all aspects of their lives.